Zombie Outbreak

Agency: BBDO Guerrero
Executive Creative Director: David Guerrero, Brandie Tan
Creative Director: Joe Dy
Copywriters: Meggy DeGuzman, David Guerrero, Joe Dy
Art Directors: Rizza Garcia, Brandie Tan, Jeck Ebreo
Director: Tim Bullock
Client: FedEx Asia Pacific

Package 83

Agency: BBDO Guerrero

Executive Creative Director: David Guerrero, Brandie Tan

Creative Director: Joe Dy

Copywriters: Meggy DeGuzman, Joe Dy, David Guerrero

Art Directors: Rizza Garcia, Brandie Tan, Jeck Ebreo

Director: Tim Bullock

Client: FedEx Asia Pacific

Kit Kat Snaps

Agency: JWT Manila

Executive Creative Director: Dave Ferrer

Creative Director: Joe Dy

Art Director: Javey Villones

Copywriter: Rachel Villanueva, Joe Dy

Director: Luis Tabuena

Robot TVC

Agency: JWT Manila

Art Director: Carl Urgino
Copywriter: Joe Dy
Creative Director: Dave Ferrer
Directed by: Martin Arnaldo and Dave Yu

Ninja

* Part of a TVC Campaign for Pfizer's Ponstan anti-stress pain pills.

Agency: JWT Manila
Director Henry Frejas
Art Director: Carl Urgino
Copywriter: Joe Dy
Creative Directors: Dave Ferrer and Tay Guan Hin
Producers: Noel Enriquez and Maika Zialcita

Wall

Part I:




Part II.




* Part of a TVC Campaign for Pfizer's Ponstan anti-stress pain pills.

Agency: JWT Manila
Director Henry Frejas
Art Director: Carl Urgino
Copywriter: Joe Dy
Creative Directors: Dave Ferrer and Tay Guan Hin
Producers: Noel Enriquez and Maika Zialcita

Eject

Part I:



Part II:




* Part of a TVC Campaign for Pfizer's Ponstan anti-stress pain pills.

Agency: JWT Manila
Director Henry Frejas
Art Director: Carl Urgino
Copywriter: Joe Dy
Creative Directors: Dave Ferrer and Tay Guan Hin
Producers: Noel Enriquez and Maika Zialcita

Barbero

Red Horse Beer is San Miguel's flagship product for the Strong Beer Category. This spot served to announce that it was time for Red Horse Muziklaban, their proprietary annual hard rock concert featuring hardcore bands from the local underground scene.

Agency: JWT Manila

Director: Avid Liongoren
Art Directors: Herbert Hernandez and Javey Villones
Copywriter: Joe Dy
Creative Directors: Dave Ferrer and Paul Basinilio
Producer: Maika Zialcita

Janitor

* During the height of debate over election ads on TV, and at a time when several suspect but popular candidates were running for the Presidency, Starcom Philippines aired this advocacy campaign.

A woman is basically grilling an applicant for the janitor job in her company. She insists on seeing all pertinent documents and records, delves into his background, his skills and pries into his previous employment.

The line translates to: If only we were as thorough when selecting our leaders.

Agency: Leo Burnett Manila
Director: Erik Matti
Art Directors: Farlet Vale and Joni Caparas
Copywriters: Joe Dy and Farlet Vale
Creative Directors: Badong Abesamis and Richard Irvine

Paleontologist

Agency: Leo Burnett Manila

Director: Thierry Knotz
Art Directors: Mike Dela Cuesta and Joel Eudela
Copywriters: Joe Dy and Sheila Dela Cuesta
Creative Directors: Lilit Reyes and Richard Irvine

Sit-Ups

Agency: Leo Burnett Manila

Director: Martin Arnaldo
Art Directors: Boyet Custodio and Farlet Vale
Copywriter: Joe Dy
Creative Directors: Lilit Reyes and Richard Irvine